CODE Model Management is a New York based boutique modeling agency, established in 2002 by Lorraine Ospedales. Known for its fresh faces and extensive industry experience, the agency manages their girls’ careers and produces models that in major campaigns, editorial shoots and shows around the world. To support CODE as a leading boutique modeling agency, Whitespace worked closely with the partners to establish a new brand experience.
Taking the name, Whitespace reduced the letters into shapes, 'encoding' the identity in a contemporary and fashionable way while retaining a stylistic element that can be instantly recognized as CODE. The logo got its debut application on the A/W 2010 Show Card set.
